Wire Wrapped Jewelry

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Marketing Wire Wrapped Jewelry Online article

Selling Artisan Jewelry Online
By Louise Coulson Platinum Quality Author

http://www.ezinearticles.com/?Selling-Artisan-Jewelry-Online&id=616272

Here is an interesting article from a webmaster on how to sell artisan jewelry online:
She points out:
“Your potential online artisan jewelry customer is a savvy individual who can easily access a wide range of jewelry artisans’ work and compare them. She will understand that artisan jewelry is designed and made by an artisan and will be unique. This customer expects the best in craftsmanship, quality materials and service for her money.”

Then she lists here primary areas of difficulty:
“Here are some other difficulties for those of us who sell our artisan jewelry online.

1. Of course, getting traffic to your site is the first hurdle for the online jewelry artisan.

2. The site should offer something of value to the visitor beyond just an advertisement.

3. It is difficult to present an accurate impression of color, size and detail when buying a piece of jewelry online.

4. The site visitor needs to trust your credibility to buy from you.

5. Payment security is a big issue for online buyers.

6. The buyer will want to see your guarantee, returns and privacy policies.”

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Wire Wrapped Jewelry

Our latest, and longest lasting passion, is making wire wrapped jewelry. It is a learned skill that we
teach both with online free tutorials and through our DVDs. We started by taking personal lessons many years ago from a gifted wire wrap artist. Since then we have adapted our own style and are sharing this with anyone who is interested in learning.

Wire Wrapped Jewelry has provided us with a sense of pride in our own craftsmanship as well as income to supplement our retirement.

Susie and I retired from our first careers in 1996. We have my pension, income from our investments and the money generated from things we enjoy doing. For Susie it is wire wrapped cabochons, and for me it is wire wrapped rings. I also enjoy lampwork bead making, but here in the summer it is too hot to fire up the torch.

Join us in this passion. Visit our web site, at the link to the right, then look over our free Wire Wrapped Cabochon tutorial. Then get the materials and join in the fun. In addition to the potential of marketing the wire wrapped jewelry, it makes great gifts for friends and family. You can wear your art work with pride, we are frequently stopped on the street and asked where we bought the piece we are wearing.

Steve

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